Why Designing a Logo isn’t as Simple as you Think

Kreateable
2 min readNov 9, 2021

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A logo should be simple, timeless, versatile, and speak in your favor. Nevertheless, what it may take is easy to envisage but quite difficult to achieve in practical life. Logo Designs appears to be a simple undertaking, and it can appear much simpler when you only see the end product. However, it is not always as simple as some may believe. A good design is the result of thought and imagination mixed with many components such as preferred shape, font style, color, and visual design.

It’s Complicated

Simplicity is a deceptively difficult thing to achieve in design. There’s a well-known saying that goes like this: “The most complicated skill is to be simple”- Dejan Stojanovic

To attain elegant simplicity in logo design, you must create something that conveys exactly the correct amount of information without being overly complex.

Bringing Recognition

When someone sees your logo, they should quickly recognize that the item on which it is printed is associated with your business. There can’t be a single millisecond when someone wonders who owns that icon. This isn’t going to be easy. You’ll probably need to perform a lot of competitive research, look at a variety of comparable logos figures, and brainstorm ideas for how to make yours unique and different.

Must be useable in every space

A logo that can be easily reprinted at any size and with any color treatment and yet is instantly recognized is the deal for the logo designer while creating one. Even in black and white, or in square and landscape format of the logo must remain the same. It can be used on billboards, website headers, or social media. It must be suitable for all applications.

Must feel right to the audience

Be appealing, be interesting. Before you start working on your logo, you should have a good notion of who you’re selling to and how you will deal with the interest of your audience. That will be reflected in your logo. You’ll need to discuss with your designer to create something that your target audience can instantly engage with.

Every problem comes with a valid solution

The previous points discussed the fundamentals of successful logo design and what it takes to be a logo designer. However, when it comes down to it, designing the right logo entails a tremendous amount of technical knowledge. Well, we have an alternative solution for the same.

Rather than scratching their heads for hours, the founders can opt to spend a few dollars on Kreateable and go with whatever creation they like.

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Kreateable
Kreateable

Written by Kreateable

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